Automotive Tires Market

Global Automotive Tires Market, By Section Width (<200 mm, 200-230 mm, >230 mm), Rim Size (13-15 inches, 16-18 inches, 19-21 inches, >21 inches), Aspect Ratio (<60, 60-70, >70), Season (Summer Tires, Winter Tires, All-Season Tires), Vehicle Type (Passenger Cars, Light Commercial Vehicles, Heavy Commercial Vehicles), Sales Channel (Original Equipment, Aftermarket), and Region — Industry Analysis and Forecast to 2030

The global automotive tires market is expected to grow from USD 18.45 billion in 2023 to USD 21.85 billion by 2030 at a CAGR of 2.4%. The market is driven by the expanding global automotive industry and the increasing demand for vehicles. As vehicle production rises, particularly in emerging markets, the demand for tires grows proportionally. Additionally, advancements in tire technology, such as run-flat tires and eco-friendly variants, contribute to market growth, catering to evolving consumer preferences and regulatory standards.

Figure 1: Global Automotive Tires Market Size, 2023-2030 (USD Billion)

Automotive Tires Market

Source: Secondary Research, Expert Interviews, and MAARECO Analysis

Automotive tires are rubber coverings fitted around vehicle wheels, providing a crucial interface between the vehicle and the road surface. These tires serve multiple functions, including supporting the vehicle’s load, providing traction, ensuring stability, and absorbing shocks from the road. Automotive tires come in various types, including summer, winter, and all-season variants, each designed for specific driving conditions. They play a pivotal role in vehicle safety, fuel efficiency, and overall performance. Technological advancements in tire design aim to enhance durability, reduce rolling resistance for improved fuel efficiency, and address environmental concerns through innovations like eco-friendly materials and tire pressure monitoring systems.

Automotive Tires Market Drivers

Global Expansion of Automotive Production

A significant driver of the automotive tires market is the global expansion of automotive production. The rise in vehicle manufacturing, particularly in emerging markets, propels the demand for tires. According to the International Organization of Motor Vehicle Manufacturers (OICA), the global production of vehicles has been consistently increasing over the years. As more cars, trucks, and other vehicles are produced, the need for tires grows proportionally. This driver is underpinned by factors such as population growth, urbanization, and rising disposable incomes, contributing to higher vehicle ownership rates. The automotive industry’s globalization and the establishment of manufacturing plants in diverse regions further amplify the demand for tires, creating opportunities for tire manufacturers to cater to the expanding market.

Technological Advancements and Innovation in Tire Design

Another key driver in the automotive tires market is the continuous technological advancements and innovation in tire design. Regulatory bodies, such as the National Highway Traffic Safety Administration (NHTSA), emphasize the importance of tire safety standards, driving manufacturers to invest in research and development. Innovations such as run-flat tires, low rolling resistance tires, and intelligent tire monitoring systems contribute to market growth. For instance, the integration of smart tire technologies enables real-time monitoring of tire pressure and temperature, enhancing safety and fuel efficiency. According to data from the European Tyre and Rubber Manufacturers’ Association (ETRMA), tire manufacturers in Europe consistently invest in research, development, and innovation, showcasing the industry’s commitment to advancing tire technologies. These innovations not only address safety and environmental concerns but also cater to evolving consumer preferences, driving the overall growth and competitiveness of the automotive tires market.

Automotive Tires Market Restraints

Raw Material Price Volatility

A significant restraint in the automotive tires market is the volatility in raw material prices, particularly in the rubber industry. Natural rubber, a key component in tire manufacturing, is susceptible to price fluctuations influenced by factors such as weather conditions, geopolitical events, and market demand. According to the International Rubber Study Group (IRSG), the natural rubber market experiences periods of volatility, impacting tire production costs. Manufacturers face challenges in predicting and managing these price fluctuations, which can have cascading effects on the overall affordability of tires. The automotive tire industry’s reliance on natural rubber necessitates strategic planning and risk mitigation strategies to navigate the uncertainties associated with raw material prices, contributing to the complexity of the market.

Regulatory Compliance and Environmental Standards

Another significant restraint in the automotive tires market is the increasing stringency of regulatory compliance and environmental standards. Government bodies worldwide, such as the Environmental Protection Agency (EPA) in the United States and the European Commission, set strict standards to address environmental concerns associated with tire manufacturing and disposal. Compliance with these regulations requires tire manufacturers to invest in eco-friendly technologies and processes, impacting production costs. For instance, the European Union’s regulations on tire labeling and energy efficiency standards for tires necessitate additional research and development efforts. The need to align with environmental standards adds complexity to the manufacturing process, limiting flexibility and potentially increasing costs for tire producers. Striking a balance between regulatory compliance and cost-effectiveness poses a significant challenge in the automotive tires market, highlighting the industry’s ongoing efforts to adopt sustainable practices.

Automotive Tires Market Opportunities

Adoption of Electric and Autonomous Vehicles

An opportunity in the automotive tires market arises from the increasing adoption of electric and autonomous vehicles. As the automotive industry transitions towards sustainable mobility solutions, there is a growing demand for tires optimized for electric vehicles (EVs) and autonomous driving. Electric vehicles require tires with specific characteristics to accommodate the unique weight distribution, torque delivery, and efficiency requirements of electric powertrains. According to industry reports from organizations like the International Energy Agency (IEA), the global electric vehicle fleet is expected to grow significantly in the coming years, presenting a substantial market opportunity for tire manufacturers to develop specialized tires tailored to EV performance needs.

Moreover, the rise of autonomous vehicles introduces new opportunities for tire innovation. Autonomous driving technologies demand tires capable of supporting advanced driver-assistance systems (ADAS) and ensuring consistent performance in various road and weather conditions. Market trends suggest a shift towards intelligent tires equipped with sensors and connectivity features to facilitate real-time monitoring and optimization of tire performance in autonomous vehicles. Leveraging these opportunities requires tire manufacturers to invest in research and development to develop innovative tire solutions that meet the unique requirements of electric and autonomous vehicles, positioning them at the forefront of technological advancements in the automotive tires market.

Emergence of Shared Mobility Services

Another opportunity in the automotive tires market stems from the emergence of shared mobility services, including ride-hailing, car-sharing, and micro-mobility solutions. The growing popularity of shared mobility platforms, driven by factors such as urbanization, congestion, and sustainability concerns, presents a significant market opportunity for tire manufacturers. According to industry reports from transportation associations like the International Association of Public Transport (UITP), shared mobility services are experiencing rapid growth worldwide, with an increasing number of users opting for shared transportation options.

The proliferation of shared mobility services translates to higher demand for tires, as vehicles used in these services undergo frequent and intensive usage, leading to accelerated tire wear and replacement cycles. Additionally, the diverse fleet composition in shared mobility services, including passenger cars, electric scooters, bicycles, and electric vehicles, creates a demand for a wide range of tire types and sizes tailored to specific vehicle categories. Tire manufacturers can capitalize on this opportunity by offering durable, long-lasting tires optimized for shared mobility applications, catering to the unique performance and reliability requirements of fleet operators and contributing to the sustainable growth of the automotive tires market.

Automotive Tires Market Challenges

Increasing Competition from Alternative Mobility Solutions

A significant challenge in the automotive tires market is the rising competition from alternative mobility solutions, such as ride-sharing platforms and micro-mobility services. The increasing popularity of these alternatives, driven by factors like convenience, cost-effectiveness, and environmental considerations, poses a threat to traditional vehicle ownership. According to reports from the International Transport Forum (ITF), shared mobility services are gaining traction globally, impacting the demand for personal vehicles. As users shift towards shared transportation options, there is a potential decline in the overall demand for tires, particularly in regions with high adoption rates of alternative mobility solutions. This challenge requires tire manufacturers to adapt their strategies to cater to the evolving mobility landscape, exploring opportunities to provide specialized tires for shared fleets or micro-mobility vehicles.

Growing Complexity in Tire Recycling and Disposal

Another notable challenge in the automotive tires market is the increasing complexity in tire recycling and disposal. Government bodies worldwide, such as the United States Environmental Protection Agency (EPA) and the European Tyre and Rubber Manufacturers’ Association (ETRMA), have been implementing strict regulations to address environmental concerns associated with end-of-life tires. The challenge lies in managing the vast quantities of used tires and finding sustainable solutions for their disposal or recycling. According to the World Business Council for Sustainable Development (WBCSD), tire disposal and recycling rates vary globally, with some regions facing difficulties in establishing effective waste management systems for tires. This challenge requires tire manufacturers to actively participate in and support tire recycling initiatives, invest in eco-friendly tire production processes, and explore innovative approaches such as the development of biodegradable or easily recyclable tire materials to align with environmental sustainability goals. Managing the end-of-life phase of tires is crucial for addressing environmental concerns and complying with evolving regulations in the automotive tires market.

Regional Trends

North America: In North America, trends in the automotive tires market may include a growing focus on tire technologies that enhance fuel efficiency and safety. With the increasing adoption of electric and hybrid vehicles, there could be a demand for tires optimized for these powertrains. Additionally, innovations in smart tire technologies, such as pressure monitoring systems, might gain prominence.

Europe: Europe is likely to witness trends emphasizing sustainability and regulatory compliance. The European Union has stringent environmental regulations, and tire manufacturers may focus on developing eco-friendly materials, improving tire labeling for consumer information, and meeting energy efficiency standards outlined by European authorities.

Asia Pacific: In the Asia Pacific region, trends may revolve around the burgeoning automotive industry, especially in countries like China and India. The demand for affordable tires for mass-market vehicles could be prominent. Moreover, as electric vehicle adoption increases, tire manufacturers might invest in developing tires tailored to the unique needs of electric powertrains.

Middle East and Africa: In the Middle East and Africa, trends may be influenced by the demand for tires suitable for high-temperature environments. The emphasis could be on heat-resistant materials and designs to address the climatic conditions in the region. Additionally, the growth of the automotive aftermarket might drive trends in replacement tire sales.

Latin America: Latin America may see trends related to economic factors influencing consumer preferences. The market may witness demand for cost-effective and durable tires, particularly in regions with price-sensitive consumers. Trends in the truck and commercial vehicle tire segment could also be notable, given the importance of logistics and transportation in the region.

Key Players

Key players operating in the global automotive tires market are Bridgestone Corporation, Continental AG, Michelin, Goodyear Tire & Rubber Company, Pirelli & C S.p.A., Sumitomo Rubber Industries Ltd., Yokohama Rubber Co., Ltd., Cooper Tire & Rubber Company, Hankook Tire & Technology, Toyo Tire Corporation, Zhongce Rubber Group Co., Ltd., Maxxis International, Dunlop, Kumho Tire, MRF Ltd., Nokian Tyres PLC, JK Tyre & Industries Ltd., and Apollo Tyres Ltd.

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